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As I often stumble across ideas, my own and those I feel are shareworthy, that I don't necessarily judge as a perfect fit for posting on my own website (for Sales and Marketing Services and Technology) or other Internet properties I own or manage, from time to time I'll submit them here.

Whether rants or raves, or information relating to Marketing, Sales, Human Resources, or Design, I intend this blog to be a casual editorial platform that allows for a more free-form train-of-thought writing style conducive to run-on sentences and multiple dashes/ellipses...

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October 3, 2013

Hungry for Change

Our Scouts were killing.

It was the Homecoming Game for our local high school. A buddy of mine came to see his son perform his courtly duties alongside the King and Queen of the day. The class of 1993 was celebrating it's twentieth reunion that weekend, so the stands were full of people recently flown to town wearing flannel with fanny packs while listening to Nirvana on their blue Walkmans.

The good ol' home team defense had just intercepted a beautiful pick when my almost potty-trained daughter tugged on my pant leg. With a familiar step dance her slightly raised eyebrows betrayed a distress that snapped me to action. As I was weaving through bleachers and band nerds with daughter in tow, I noticed that the line for the bathroom was certainly too long for her tiny bladder. I snatched the kid up under my right arm, brought my left across my chest to prevent a fumble, pivot and sprint with the all grace of number 10 (the Scouts' wide receiver) towards the school gym. Finally, we reach the sanctum of a clean restroom; and none too soon.

While she sat and playfully sang her version of  "Summertime Sadness," I wandered around the immaculate high school gym, admiring their top-tier equipment and amenities... but then, I saw this:

I was shocked.

Here I am, at one of the top high schools in the country, in the part of the school where they focus on teaching young people about health and fitness, and the almost-empty vending machine is almost all junk food. With all of the talk over the past ten years about child obesity and educating the youth on making healthy food decisions, how is this even possible? It is so counterproductive for government entities like schools to promote junk food and make it so easily accessible to children while other government entities are investing billions in healthcare and health education focused on choosing healthful foods and making healthy lifestyle choices. I can't believe that healthy vending isn't more of a priority for U.S. schools, especially for a school that prides itself on its commitment to wellness.


This is not over.

I got so worked up, I'm going to look into what the disconnect is, and see what we can do to fix this. Sorry Snickers.

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